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I have just finished reading the latest issue of Sniffapalooza magazine, where we are featured in an article called Niche, Nicher, Nichest.,by Michelyn Camen. It was great of her to include us. I spoke with her on the phone before the article came out and found her to be one of the most passionate advocates of scent. Although as I said in the article, I think of our company more as indie than niche’ I do see how the term applies, and sets the feel of intimacy. The smaller company in most cases has the ability to be more personal and focus the all important “attention to detail” mindset in the direction of artistry and a genuine passion for the work. This was the criteria on which I founded my own company. So the idea resonates within me. The motivation behind the work.
Thanks again to Michelyn for including us, and to Nathan Branch for allowing her access to the beautiful photos he has taken of our SOIVOHLE’ brand Natural Perfume ” Tobacco & Tulle”.
Peace & Blessings, ZZ………
Photo: Tobacco & Tulle, Liz Zorn Perfumes 2008
